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Create free accountCanada requires an enhanced and clear communication strategy to ensure it maintains and increases its market share of international students through both the development of human capital and the business of international education as key means for engagement.
1. The development of a comprehensive 3 year, integrated communications strategy that will see the profile of the Imagine Education au/in Canada brand reflected in all areas of marketing, media relations, event promotion and e-communication;
2. To ensure the coordinated messages of the brand value proposition and representation of education opportunities in Canada are delivered with greater impact in priority countries.
Not stated in the notice: procurement type, procurement method, selection criteria, region of delivery, region of opportunity, expected contract period, end user
The source reports 7 amendments. CanPursue observed 1 of them with dates.
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