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Create free accountTrade Agreement: Canadian Free Trade Agreement (CFTA) Tendering Procedures: The bidder must supply Canadian goods and/or services Competitive Procurement Strategy: Best Overall Proposal Comprehensive Land Claim Agreement: No Nature of Requirements:
Advertising Creative Services W5830-170052/A Ivany, Chris Telephone No.(613) 993-0048 Fax No.(613) 949-1281 christopher.ivany@pwgsc-tpsgc.gc.ca
THERE IS A SECURITY REQUIREMENT ASSOCIATED WITH THIS SOLICITATION. THE CANADA FREE TRADE AGREEMENT APPLIES TO THIS SOLICITATION.
The Department of National Defence (DND) and the Canadian Armed Forces (CAF) requires the services of a firm specializing in marketing and advertising using a mix of traditional and digital channels, in support of t he Canadian Armed Forces recruiting priority. Services to be provided include account management, creative and strategic development, brand development, production management services (creative and technical), digital engagement strategies, and more, in support of advertising campaigns.
The requirement is limited to Canadian goods and/or services.
Evaluation Process Bidders MUST meet all the mandatory requirements of the Request for Proposals. No further consideration will be given to proposals not meeting all the mandatory criteria.
The Bidder MUST demonstrate its capability and experience in developing creati ve solutions by providing two (2) different examples of campaigns. Between the two submitted examples, the following criteria MUST be met: ? Each of the two (2) examples submitted MUST have been completed wi thin the last five (5) years from bid closing. ? At least one of the two (2) examples submitted MUST have been originally developed in both official languages (English and French). ? At least one of the two (2) examples submitted MUST have been a national advertising campaign that included either a regional component or t hat targeted a specific demographic. ? Each of the two (2) examples submitted MUST have been multimedia advertising campaigns, as defined in 1.1 above.
Period of the Contract Services are required from the date a contract is awarded until March 31, 2019, with three (3) possible extensions of one (1) year up to Ma rch 31, 2022.
Basis of Selection The responsive bid with the highest combined rating of technical (80%) and price (20%) will be recommended for award of a contract. Delivery Date: Above-mentioned
The Crown retains the right to negotiate with suppliers on any procurement.
Documents may be submitted in either official language of Canada.
Not stated in the notice: procurement type, procurement method, selection criteria, region of delivery, region of opportunity, expected contract period, end user
No amendments observed.
No attachments listed in the open data.
No contact listed in the open data.