RFSO Advertising Set-Aside

Trade Agreement: NONE Tendering Procedures: The bidder must supply Canadian goods and/or services Attachment: None Competitive Procurement Strategy: Best Overall Proposal Comprehensive Land Claim Agreement: No Nature of Requirements: RFSO - ABORIGINAL SET-ASIDE ADVERTISING CREATIVE SERVICES EP361-130030/A Ivany, Chris Telephone - 613-993-0048 Facsimile - 613-949-1281 christopher.ivany@pwgsc-tpsgc.gc.ca

THERE IS NO SECURITY REQUIREMENT ASSOCIATED WITH THIS SOLICITATION. NO TRADE AGREEMENTS APPLY TO THIS SOLICITATION.

Requirement Through this Request for Standing Offers (RFSO), the Department of Public Works and Government Services Canada (PWGSC) is looking to establish a maximum of three (3) Departmental Individual Standing Offers (DISOs) for Aboriginal Set-Aside Advertising Services, which could be used for advertising campaigns estimated at up to $350,000.00 (excluding GST/HST).

Advertising is an important way for the Government of Canada (GC) to communicate with Canadians. The GC uses advertising to inform Canadians about its services, programs, initiatives and policies. Advertising is also an essential tool used to alert the population about environmental and public health and safety issues, invite consultation on matters of public interest, and notify people about their legal rights and obligations. All federal advertising is conducted in accordance with the Communications Policy of the Government of Canada.

Sourcing Canadian Content Policy - The requirement is limited to Canadian goods and/or services. Trade Agreements - This procurement is not subject to any trade agreements.

Note to Offerors Offerors are reminded that in order to ensure a clear delineation between the GC's media buying agency (contract no. EP361-091572/001/CZ) and the GC's creative and planning agencies, an exclusivity clause presently forms part of the media buying agency contract. The media buying agency, and as applicable, its parent company, its subsidiaries corporation, and any body corporate of the Contractor's immediate family will not be eligible to bid on other GC procurement contracts relating to advertising. The resulting Standing Offers fall under this exclusivity provision as business related to advertising. Further, any subcontractor proposed by an offeror on the RFSO will be bound by the same terms and conditions as the offeror.

Canada reserves the right to negotiate with suppliers on any procurement.

Documents may be submitted in either official language of Canada.

Evaluation Process Bidders MUST meet all the mandatory requirements of the RFSO. No further consideration will be given to bidders not meeting all the mandatory criteria. The mandatory criteria include: providing three (3) examples of advertising/marketing campaigns which were completed within the last three (3) years of the bid closing date. identifying the key personnel who would be assigned to several key categories complying with the certification requirements described in the RFP.

Bidders that meet all mandatory criteria will be evaluated further using point-rated criteria.

Period of the Standing Offer The period of the Standing Offer will be from date of award to May 31, 2015 with the possibility of two (2) additional one (1) year extension periods under the same terms and conditions.

Basis of Selection The three (3) responsive bids with the highest combined total (70% technical / 30% financial weighting) will be recommended for award of a Standing Offer.

Inquiries Chris Ivany Communication Procurement Directorate - PWGSC Telephone No: 613-993-0048 Fax No: 613-949-1281 E-mail: christopher.ivany@pwgsc-tpsgc.gc.ca

Delivery Date: Above-mentioned

The Crown retains the right to negotiate with suppliers on any procurement.

Documents may be submitted in either official language of Canada.